Cafe Text Pager Programs and Cell Phone Pager Methods - A Price Benefit Analysis
The purpose of this article is to explore the practical applications of Mobile Phone Pagers or Restaurant Text Pager methods, to judge their reunite on investment and speculate as to the future of the visitor pager system.Guest Pager system technology has changed beyond the Coaster Pager to what is currently called the "Cell Phone Pager" or "Restaurant Text Pager." Smart Restaurant managers, resorts operators, health care administrators in addition to merchants are actually acknowledging the effectiveness and communication power of the cell phone with regards to operations that can be enhanced by a guest services tool, while keeping costs down. What makes this possible is the proliferation in mobile phone users and the improvements at your fingertips set technology i.e. clever telephones, SMS, MMS, email, the mobile internet and of course mobile applications (thanks to Apple). That fact that so many people have mobile phones means just about everybody has their particular cell phone pager, yet another terms the company owner no further has to invest in high priced pager equipment ($2000 - $6,000) in order to communicate with his customers.According to the Mobile Marketing Association, there are over 4 billion people with cell phones, 5 times more mobile phones than laptops and pcs, 272 million mobile customers in the U.S. 91% of these keep their telephones within three of themselves 24/7. 76% of the cellular phone users earnestly texting, with an open charge of 95%. What are the huge benefits associated with cellular phone visitor pager system?? Start up costs can be paid off by about 75% (from $4000 to $200)? Pagers loss will soon be decreased by higher than 100 % ($70 to 0)? 8 out 10 guest have a guest pager system using them i.e. a mobile phone? The ROI is less than 12 months? The most effective cell phone pager program deal call a brain sitting, the wait list sign and voice / text guest notification? No host or application to load or keep on your computer or network? Visitors find a way to react to the page when using a cellular phone (i.e. press to phone)? The freedom is appreciated by guest? Sanitary when compared with coaster pagers and reduces the spread of H1N1, influenza and staff bacteria? Mobile marketing element (text deals, portable trivia, and so forth) to travel trafficCOST BENEFIT ANALYSIS OF RESTAURANT PAGER SYSTEMSAlthough costly, the cafe pager techniques created in the 90s are simple to utilize and simple to create. According to a respected supplier of coaster pagers, the standard cafe pager process should come with 20, 30, 40 or 50 pagers based on your delay time. The common prices for a restaurant pager system can range from $2,500 for 20 pagers to above $5,000 for a 50 pager system. Determining the amount of pagers you need can be complicated and you often want to have sufficient but each added pager can charge around $70. A typical stress is having to replace absent pagers, not because they break, the guest often walks off with them.The return on investment from using cell phone paging begins with process startup costs are paid off by around thirty days because fewer pagers are needed. By utilizing fewer pagers, fewer pagers will be lost by restaurants, therefore saving them money over the life of the machine which can be typically 4-5 years. In lots of eateries with waiting moments that average 45 minutes, the loss rate is about 1-2 pagers monthly. By having an estimated cost per pager of $45, this may breakdown to $90 dollars a month or more that could be saved if the restaurant could use mobile phone paging and a smaller amount of pagers per program. Thus no additional fees are required to be able to use cellular phone paging, a broadband internet link is required at your coordinator station.For most, this purchase is built-in to the entire network price of one's restaurant. Here is a good example of the standard ROI in a restaurant with a 60 second wait. Turning tables - if you can turn on average another 2 parties per evening through the cafe that goes on a delay 2 days per week then in a single month you would turn 8 parties. If your regular 2 party ticket is $30.00 then you definitely could see a income raise of $240.00 per month or $2880.00 per year. Dropping Pagers if you can decrease the quantity of pagers being lost by 2 pagers per month than you'd benefit from a savings of about $120 per month or $1,440.00 per year.Capital Costs of Guest Pager Systems When you buy a process for a restaurant that is on one hour wait then a standard is to purchase 40 pagers. With the average cost of $60.00 per pager the restaurant if using mobile phone paging you are able to prevent the total expenses of 40 pagers x $60 = 16 which equals $2,400.00 as well as the cost of the transmitter, which is another $2000 for an overall total savings of $4,400. The ROI is seen both in the savings along with monthly and yearly. If you're on a wait handled my a cellular phone or texting paging system that system will give you the efficiency and flexibility that will function as best in operating your wait. This doesn't aspect in the additional benefit of computerized your wait record that is usually part and parcel to today's cell phone pager systems, according to Social Mobile Trends.comConsumer Acceptance of Cell Phone PagersThere is just a connection between the amount of the wait time and client satisfaction. The longer the wait the less satisfied the guest is. My observation has unmasked the cell phone, smart phones and specifically function phones, maintain guests distracted while they wait. Several visitors, while waiting, tend to talk, text or play on their cell phone making the transition far from conventional guest pagers to cafe cell phone pagers a natural progression. According to cafe owner Phil Conti of Grill and Paitti Restaurant Bar. "Everyone features a cell phone and most people are both looking at it or talking on it, particularly with all the current iPhones and Backberrys."ROI: SMS TEXT MESSAGE MARKETINGThe worth added advantageous asset of cell phone text pagers could be the possibility to pick guest cell phone numbers for an authorization based portable advertising plans. Houlihans, Brinker International and many other cafe business leaders have been cashing on the mobile marketing phenomenon. A mobile technology firm is chosen by a word of caution, not really a mobile marketing firm that concentrate on developing purposes, mobile marketing alternatives, mobile web sites and mobile marketing strategies. Unlike the standard pager sector these little vibrant corporations provide far more to the table, according to John Barker, President of iT-Worxs, LLc, an IT development organization focusing on fun technology development. "They can keep up with the rapid rate of advancement and ensure that your aren't left with yesterday's technology.